Viewers Eager to Se 'Passion' ; Cinemas Reserve Group Screenings

Summary


BLOOMINGTON -- Moviegoers' anticipation for Wednesday's release of "The Passion of the Christ" has outpaced that of the fourth "Star Wars," the first "Spider-Man" and the "Lord of the Rings" sequels, cinema executive Bryan Jeffries said.

In fact, the nuances of "The Passion" are putting the Mel Gibson production into its own category, he said.

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Viewers Eager to Se 'Passion' ; Cinemas Reserve Group Screenings

"It almost has to have its own footnotes," said Jeffries, ex...

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